John joins Integrated Insights from The Parthenon Group, a management consulting firm located in Boston, MA.
As a principal at Parthenon, John worked on strategic engagements ranging from sales force optimization, to new market entry tactics,
to long-term horizontal and vertical opportunity assessment.
Prior to Parthenon, John worked for five years as a Manager and Analyst in Eidetics’ Decision Modeling Group, focusing on quantitative
research. In this role, John supported and led a variety of multivariate modeling efforts in the areas of new product opportunity assessment,
product positioning and message optimization (both pre- and post-launch), strategic market segmentation, and pricing. John has experience in a
range of disease categories including anti-infectives, oncology, gastrointestinal disorders, hormone replacement therapy, depression and bipolar
disorder, multiple sclerosis, and Parkinson’s disease, as well as medical devices. John has conducted research with
physicians, patients, caretakers, nurses, hospital administrators, and managed care organizations.
John holds a bachelor’s degree in economics from Williams College and MBA with a specialization in finance from the MIT Sloan School of Management.